AI-Driven Crypto Trading App

AI-Driven Crypto Trading App

AI-Driven Crypto Trading App

(Role)

(Role)

(Role)

Lead UX Designer

Lead UX Designer

Lead UX Designer

(Client)

(Client)

(Client)

VLADAM

VLADAM

VLADAM

(Year)

(Year)

(Year)

2020 - 2021

2020 - 2021

2020 - 2021

Picture diving into the world of cryptocurrency trading - exciting yet daunting, especially for newcomers. This was the challenge we tackled head-on when developing an innovative MVP for an AI-powered trading platform. The heart of the solution? Harnessing the power of machine learning algorithms to analyze market data and provide real-time trading recommendations. This AI-based approach aimed to provide users with actionable insights, transforming trading into a more informed and streamlined experience.

Picture diving into the world of cryptocurrency trading - exciting yet daunting, especially for newcomers. This was the challenge we tackled head-on when developing an innovative MVP for an AI-powered trading platform. The heart of the solution? Harnessing the power of machine learning algorithms to analyze market data and provide real-time trading recommendations. This AI-based approach aimed to provide users with actionable insights, transforming trading into a more informed and streamlined experience.

Picture diving into the world of cryptocurrency trading - exciting yet daunting, especially for newcomers. This was the challenge we tackled head-on when developing an innovative MVP for an AI-powered trading platform. The heart of the solution? Harnessing the power of machine learning algorithms to analyze market data and provide real-time trading recommendations. This AI-based approach aimed to provide users with actionable insights, transforming trading into a more informed and streamlined experience.

Designing the AI-driven crypto trading platform

Designing the AI-driven crypto trading platform

Designing the AI-driven crypto trading platform

As the Lead Designer on this project, I took charge of shaping its direction and bringing it to life. Together with the Product Owner and a Project Manager, we conceptualized the platform, defining a strategy rooted in user-centric design principles. I began by brainstorming and sketching out ideas for the platform's design and functionality. I then translated these concepts into practical wireframes and prototypes that embodied my vision. Beyond focusing on just aesthetics, I conducted thorough research. This involved analyzing market trends and user preferences of some existing platforms. By understanding the needs and challenges of both experienced traders and newcomers, the research influenced the design strategy and allowed us to create a platform that would be intuitive and accessible to all. Throughout the process, I organized regular feedback sessions and usability tests with the team which allowed me to refine my designs iteratively. This approach ensured that every aspect of the platform was optimized for usability and met the expectations of our target users.

As the Lead Designer on this project, I took charge of shaping its direction and bringing it to life. Together with the Product Owner and a Project Manager, we conceptualized the platform, defining a strategy rooted in user-centric design principles. I began by brainstorming and sketching out ideas for the platform's design and functionality. I then translated these concepts into practical wireframes and prototypes that embodied my vision. Beyond focusing on just aesthetics, I conducted thorough research. This involved analyzing market trends and user preferences of some existing platforms. By understanding the needs and challenges of both experienced traders and newcomers, the research influenced the design strategy and allowed us to create a platform that would be intuitive and accessible to all. Throughout the process, I organized regular feedback sessions and usability tests with the team which allowed me to refine my designs iteratively. This approach ensured that every aspect of the platform was optimized for usability and met the expectations of our target users.

As the Lead Designer on this project, I took charge of shaping its direction and bringing it to life. Together with the Product Owner and a Project Manager, we conceptualized the platform, defining a strategy rooted in user-centric design principles. I began by brainstorming and sketching out ideas for the platform's design and functionality. I then translated these concepts into practical wireframes and prototypes that embodied my vision. Beyond focusing on just aesthetics, I conducted thorough research. This involved analyzing market trends and user preferences of some existing platforms. By understanding the needs and challenges of both experienced traders and newcomers, the research influenced the design strategy and allowed us to create a platform that would be intuitive and accessible to all. Throughout the process, I organized regular feedback sessions and usability tests with the team which allowed me to refine my designs iteratively. This approach ensured that every aspect of the platform was optimized for usability and met the expectations of our target users.

Retrospective after the Project

The MVP launch was met with great success. Both the client and initial users praised the intuitive design and powerful capabilities of the platform. This positive reception enabled the client to secure over €175k pre-seed investments to continue developing the product further. Leading the design of this project has been a valuable learning experience. It deepened my understanding of AI-driven design, as well as cryptocurrency trading, and reinforced the impact of empathetic design thinking in reshaping traditional industries.

The MVP launch was met with great success. Both the client and initial users praised the intuitive design and powerful capabilities of the platform. This positive reception enabled the client to secure over €175k pre-seed investments to continue developing the product further. Leading the design of this project has been a valuable learning experience. It deepened my understanding of AI-driven design, as well as cryptocurrency trading, and reinforced the impact of empathetic design thinking in reshaping traditional industries.

The MVP launch was met with great success. Both the client and initial users praised the intuitive design and powerful capabilities of the platform. This positive reception enabled the client to secure over €175k pre-seed investments to continue developing the product further. Leading the design of this project has been a valuable learning experience. It deepened my understanding of AI-driven design, as well as cryptocurrency trading, and reinforced the impact of empathetic design thinking in reshaping traditional industries.

Nikola Topalovic

© 2024

Nikola Topalovic

© 2024

Nikola Topalovic

© 2024